Applications in Persuasive Writing
Application
An application is a formal request for something, usually
submitted in writing. For example, a leave application is a written request
made by an employee to their employer, asking for permission to take time off
from work.
1. What is Persuasive
Writing?
Persuasive writing is a form of writing that aims to
convince the reader to adopt a specific viewpoint or take a particular action.
It involves presenting arguments, supporting evidence, and appealing to the
emotions and logic of the reader to influence their decisions.
2. Applications of
Persuasive Writing
Persuasive writing is used in various contexts to achieve
different objectives. Here are a few key areas where it is commonly applied:
a. Advertising and
Marketing
Purpose: To persuade consumers to buy products or services.
Examples: Product descriptions, advertisements, social
media posts.
b. Political
Campaigns
Purpose: To convince voters to support a candidate or
policy.
Examples: Speeches, campaign literature, opinion pieces.
c. Non-Profit
Fundraising
Purpose: To motivate people to donate to a cause or
support a non-profit organization.
Examples: Fundraising letters, email campaigns, social
media appeals.
d. Editorials and
Opinion Pieces
Purpose: To persuade readers to adopt a particular stance
on an issue.
Examples: Newspaper editorials, blog posts, opinion
articles.
e. Business Proposals
Purpose: To convince stakeholders or investors to support
a business idea or project.
Examples: Business plans, investment proposals, pitch
decks.
3. Example of
Application in Persuasive Writing
Example: Political
Campaign Flyer
- Vote Jane Doe for City Council
- A Proven Leader, A Trusted Advocate
Jane Doe has dedicated her life to serving our community. As
a local teacher and community organizer, she has always put people first. Now,
Jane is ready to bring her passion and experience to city hall.
Jane's Plan for a Better Tomorrow:
Improving Education: Jane will secure funding to reduce
class sizes and enhance educational programs.
Economic Growth: By attracting new businesses and
supporting local entrepreneurs, Jane will create more jobs and opportunities.
Community Safety: Jane will work to increase police
presence in our neighbourhoods and ensure that our streets are safe for
everyone.
Why Jane Doe?
Jane understands our community's needs because she has lived
them. She listens, she cares, and she delivers results. On election day, vote
for a brighter future. Vote Jane Doe.
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